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HEY!!
welcome
Transforming businesses into brands
I understand you’ve built something you care deeply about — and it deserves to stand out, not blend in.
Hi, I'm Bhoomika
and I strongly believe that brands aren’t built by aesthetics alone.
They’re built by clarity, intention, and decisions made before design begins.
Strategy gives design meaning. Design gives strategy a voice.
How can I help you
WHO I AM & WHAT I DO
I'm a strategic brand identity designer.
I help founders move from having a business to building a brand with clarity, intention, and direction. I design brands, not just logos.
WHO I WORK WITH
I partner with holistic lifestyle D2C brands — in wellness, self-care, rituals, fragrance, journals, organic food, beverages, and supplements.
Founders I work best with:
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Care deeply about their product and purpose
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See branding as a long-term investment
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Want clarity before execution
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Value collaboration, respect, and intention
HOW I HELP
Our work together is a 1:1 strategic brand identity partnership.
I help you:
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Clarify your brand’s purpose, positioning, and voice
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Build a visual identity rooted in strategy
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Create a strong foundation for packaging, social, and web — even when executed by other designers
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Feel confident making brand decisions as your business grows
The result isn’t just a logo.
It’s a brand that knows who it is — and shows up consistently everywhere.
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